FIFTH ROW:
John Gabrieli, Irv Biederman, Richard Shiffrin, Brian Ross, Steve Sloman, Larry Barsalou

FOURTH ROW:
Claude Steele, Anders Ericsson, Herman Buschke ,Perry Thorndike, Arnie Glass, Herb Clark, Gary Olson, Eric Eich, Trey Hedden, Keith Holyoak, Stephen Kosslyn, Anthony Wagner, Anthony Wright

THIRD ROW:
John Black, David Spiegal, John Anderson, Michael Conant,, Mike Rink, Eni Becker, Judy Olson, Art Graesser, John Clapper, Bob Bjork, Teal Eich, Dan Morrow, George Wolford.

SECOND ROW:
David Shanks, Beth Loftus, Barbara Tversky, Chizuko Izawa, Mark Gluck, Ian Gotlib, Roger Shepard, Elizabeth Marsh, Elizabeth Bjork, Laura Carstensen, Bob Zajonc

FRONT ROW:
Sharon Bower, Bill Estes, Gordon Bower, Karl Pribram, Lera Boroditsky

Gordon with his graduate mentor, Neal Miller, testing a rat with a dual reward-punishment electrode: these animals would press a lever (see the left side of the cage) to turn on the brain stimulation, then as it continued, rotate a wheel (right side) to turn it off. They would perform this on-then-off cycle until all concerned (except the rats) wearied of it. Photo taken circa 1956; experiments were the basis for Gordon's first talk at APA and his first co-authored publication with Miller: Bower, G. H., & Miller, N. (1958). Rewarding and punishing effects from stimulating the same place in the rat's brain. Journal of Comparative and Physiological Psychology, 51, 669-674.